Project of the brand and packaging of "Holguin 99" - a rum set - was created as a part of the packaging course at the Department of Graphic Design LNAM. The idea of an elite, premium, an expensive, high-quality product was depicted in design: stylish minimalistic logomark and special materials of packaging. Visual elements tell about good production with history, combination of old traditions and modern approach, the strive to develoup and grow. I had used the 3d visualisation tool for the best material and style representation.